Privacy Policy

Information you give us directly: When you submit an early access request or contact form, we collect your name, work email address, brand name, approximate monthly influencer spend, and your role or designation. This is information you choose to provide.

Free tool usage: Our calculator tools run entirely in your browser. Inputs you enter into any calculator are not transmitted to our servers and are not stored. We do not collect personally identifiable information from tool usage.

Platform usage (early access): If you are granted access to the ByteMatrix platform, we collect information related to your account setup (email, name, brand details), and we record activity within the platform — such as campaigns created, creators searched, and reports generated — for the purpose of delivering and improving the service.

Automatically collected data: When you visit our website, our servers and analytics tools may collect standard technical data: your IP address, browser type, operating system, referring URL, pages visited, and time spent. This data is used in aggregated, anonymised form to understand site usage patterns and improve the product.

We use the personal data we collect for the following purposes:

• To evaluate your early access application and communicate our decision.
• To respond to messages or queries you send us via the contact form or email.
• To provide, maintain, and improve the platform for users who are granted access.
• To send you product updates, onboarding materials, or service communications if you are an active user or accepted applicant. You can opt out at any time.
• To fulfil legal and regulatory obligations applicable to our business.
• To detect, investigate, and prevent fraud, abuse, or misuse of our services.

We do not use your data to train machine learning models, sell advertising, or profile you for any purpose unrelated to providing the ByteMatrix service.

Your data is stored on secure infrastructure operated in accordance with industry-standard security practices, including encryption at rest and in transit. We maintain access controls to ensure that your data is accessible only to personnel and systems that require it to deliver the service.

We do not name our infrastructure or storage providers in this policy. Data is stored securely and handled only by personnel and systems required to deliver the service.

We do not store payment card data on our own systems. Any payment processing is handled by PCI-DSS compliant third-party payment processors.

Early access application data is retained for up to 24 months from the date of submission, or until you request deletion — whichever comes first.

Platform account data is retained for the duration of your account and for up to 12 months after account closure, to meet any legal or contractual obligations. After that period, it is deleted or permanently anonymised.

Contact form submissions are retained for up to 12 months. Anonymised, aggregated analytics data may be retained indefinitely.

We do not sell, rent, or trade your personal data to any third party.

We may share your data with trusted service providers who assist us in running our business — such as email delivery services, analytics tools, and payment processors. These providers are contractually required to handle your data only as instructed by us, and to maintain appropriate security standards.

We may disclose your data if required to do so by law, court order, or a direction from a competent regulatory authority in India.

If ByteMatrix is involved in a merger, acquisition, or asset sale, your data may be transferred as part of that transaction. We will provide notice before your data is transferred and becomes subject to a different privacy policy.

Our website uses minimal, privacy-respecting cookies. We use cookies for:

• Essential cookies: Required for basic site functionality, such as maintaining session state for logged-in users.
• Analytics cookies: Used to understand aggregate usage patterns (page visits, time on site, referral sources). We use anonymised data only. We do not use advertising or behavioural tracking cookies.

We do not use advertising cookies, behavioural tracking cookies, or cookies that share your data with third-party advertising networks.

You can control cookies through your browser settings. Disabling analytics cookies will not affect your ability to use the site or tools.

Under the Digital Personal Data Protection Act, 2023, you have the following rights with respect to your personal data:

• Right to access: You can request a summary of the personal data we hold about you and the purposes for which it is being processed.
• Right to correction: You can request that we correct any inaccurate or incomplete personal data we hold about you.
• Right to erasure: You can request that we delete your personal data, subject to our legal obligations to retain certain records.
• Right to grievance redressal: You can raise a grievance with us about our handling of your data. We will acknowledge your grievance within 48 hours and resolve it within 30 days where reasonably possible.
• Right to nominate: You may nominate another individual to exercise your rights in the event of your death or incapacity, as provided under the DPDP Act.

To exercise any of these rights, email us at hello@bytematrix.in with "Privacy Request" in the subject line and your details. We will respond within 30 days.

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal data from minors. If you believe we have inadvertently collected data from a minor, please contact us and we will delete it promptly.

We may update this Privacy Policy from time to time. When we do, we will update the "Last updated" date at the top of this page. For material changes, we will make reasonable efforts to notify active users by email. Your continued use of the site following any changes constitutes acceptance of the revised policy.

If you have any questions about this Privacy Policy, want to exercise a data right, or wish to raise a grievance about our data handling practices, contact us at:

ByteMatrix Technologies Pvt. Ltd.
Email: hello@bytematrix.in

We take privacy complaints seriously. If you are not satisfied with our response, you may escalate your complaint to the Data Protection Board of India, once it is constituted and operational under the DPDP Act, 2023.